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Salesforce Certified Marketing Cloud Consultant CRT-550 Exam

Salesforce Certified Marketing Cloud Consultant CRT-550 Exam is related to Salesforce Certified Marketing Cloud Consultant Certification. This exam validates the Candidate ability to implement Marketing Cloud Email Studio, Journey Builder, Automation Studio, Content Builder, Contact Builder, and Marketing Cloud Connect in a customer-facing role. It also deals with the ability to administrate and configure Marketing Cloud Email application, marketing Cloud by demonstrating implementation design best practices, executing the deployment of campaigns, and finalizing custom solutions for customers.

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Who should take the CRT-550 exam

The Salesforce Certified Marketing Cloud Consultant CRT-550 Exam certification is an internationally-recognized validation that identifies persons who earn it as possessing skilled as a Certified Marketing Cloud Consultant. If a candidate wants significant improvement in career growth needs enhanced knowledge, skills, and talents. The Salesforce Certified Marketing Cloud Consultant CRT-550 Exam certification provides proof of this advanced knowledge and skill. If a candidate has knowledge of associated technologies and skills that are required to pass the Salesforce Certified Marketing Cloud Consultant CRT-550 Exam then he should take this exam.

Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q50-Q55):

NEW QUESTION # 50

Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day, as a result, a number of logged-in customers' shopping sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return the site and continue their shopping.

What action should NTO take? Select One

  • A. Do not send an email, as outage may have increased negative sentiment, resulting in unsubscribes.
  • B. Create a user-initiated message to logged-in customers to send once the website is restarted
  • C. Import a file of logged-in customers into NTO's existing abandoned cart journey in Journey builder.
  • D. Create and send an apology email that includes a discount for a future purchase to all customers.

Answer: B



NEW QUESTION # 51

Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.

Which solution should they use?

  • A. Existing Email Event Notification Subscription
  • B. CloudPages opt in to Event Journey
  • C. Smart Capture and Triggered email messaging
  • D. Keyword opt in and SMS Messaging

Answer: C



NEW QUESTION # 52

An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contacts who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMPscript.

The company collects the following information:

*Customer data (email address, first name, last name....)

*Event registration (email address, event ID, event name, event type, venue ID....)

*Venue details (venue ID, venue name, venue address....)

*Payment details (email address, event ID, total paid....)

The company does NOT want to link everything in Contact Builder. Which two data extensions should be incorporated inside Contact Builder? Choose 2 answers

  • A. Event Registration
  • B. Customer Data
  • C. Payment Details
  • D. Venue Details

Answer: A,B



NEW QUESTION # 53

Northern Trail Outfitters (NTO) has doubled in size over the last couple of years. Because of this growth they have decided to organize their company into Business Units to better manage operations.

Which statement is correct regarding the Business Unit functionality within Marketing Cloud?

Choose 2 answers

  • A. Business Units can share information with other Business Units.
  • B. Business Units can mirror an organization's operational structure.
  • C. Subscribers can only appear in one Business Unit.
  • D. Business Units can have more than one parent Business Unit.

Answer: A,B



NEW QUESTION # 54

A consultant configured a triggered send definition in Sales Cloud for a customer using Marketing Cloud Connect, The trigger is on a Custom Object called 'Shipments' and is enabled for Triggered Sends in Setup.

Which two configuration requirements should be considered when troubleshooting? (Choose 2 answers)

  • A. An Apex Trigger is created on the Shipment object.
  • B. The Shipment object is on the Account Related List.
  • C. The Shipment object requires a Lookup to Lead or Contact.
  • D. There is a Master Detail Relationship from Contact to Shipment.

Answer: A,B



NEW QUESTION # 55

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